Florida Housing Enters 2026 on Firmer Ground

Florida Realtors chief economist sees easing rates steadying Fla.’s market; NAR deputy chief economist cites national affordability pressures for first-time buyers.

Turning a Calendar Into a Real Estate Power Tool

Smart use of digital calendars helps agents reduce no-shows, improve communication and stay connected with customers through automation, reminders and integrations.

Mortgage Rates Barely Budge, But Volatility Risk is Increasing

Mortgage rates have been effectively unchanged for 5 straight days now. During that time, the MND 30yr fixed rate index hasn't moved by more than 0.01%. The average borrower would see almost exactly the same terms on any of these days. The absence of volatility isn't much of a surprise given the tim

Online Research Now Drives Agent Selection

Digitally savvy, repeat buyers now dominate the market, using online research to screen agents before first contact and moving quickly once they engage.