Balancing AI’s Benefits and Risks in Real Estate

Real estate pros use AI to save time and boost marketing, but experts urge guardrails to avoid bias, errors and loss of a personal touch.

Top Agents Blend Data, Story and Strategy

Agents should build on their area knowledge with three key skills: understanding the numbers, telling a meaningful story and thinking strategically.

Smart Projects to Boost Home Value

Strategic improvements, including fresh paint and energy efficient features, can help homeowners increase value, build equity and make their homes more marketable.

Lowest Mortgage Rates Since Early October

Mortgage rates are driven by movement in the bond market and bonds take cues from economic data, among other things. The monthly jobs report is routinely the most closely watched economic report as far as bonds are concerned and Friday's caused a significant amount of bond buying (which, in turn, pu