Realtors should rethink captions as social search changes

As social platforms scan captions, video audio and on-screen text, Realtors should use clearer keywords and more specific hashtags to help buyers and sellers find their posts.

Mortgage Rates Recover All of Yesterday's Losses

Wednesday brought some much-needed relief for the mortgage market after rates surged to new 9 month highs of 6.75% yesterday. Whereas that rate spike was decoupled from the prevailing narrative of war-related headlines, today's recovery was quite the opposite. Newswires came out shortly after 10am E

Florida too hot to handle? Think again

Hot, yes. Exodus? Not yet. New research from Florida Atlantic University finds that extreme temperatures aren't pushing residents out of Florida or other Sun Belt states.

Survey: First-time buyers remain optimistic despite affordability hurdles

Many first-time homebuyers still plan to purchase homes despite affordability challenges, with buyers increasingly willing to compromise on location, size and financing strategies to enter the market.